Kruger Products recently launched its FSC-certified Bonterra household tissue products line in Canada.

Rolled out to stores nationwide, Bonterra is an exciting brand of environmentally focused bath tissue, paper towel, and facial tissue that was thoughtfully created to inspire Canadians to start small at home by purchasing products made from responsibly sourced materials in plastic-free packaging. The Bonterra line of products prioritizes key sustainable practices, including:

  • Responsibly sourced (products are made from 100 per cent recycled paper with Forest Stewardship Council® Chain of Custody certification)
  • Wrapped in plastic-free packaging (recyclable paper wrap and cores for bathroom tissue and paper towels, and recycled and recyclable cartons and sleeves for facial tissue)
  • Carbon neutral manufacturing

"We know that our Canadian consumers want to do their part for the environment, but it's difficult for them to see how their efforts are having an impact. That's why we wanted to develop a unique brand that is sustainably focused and speaks to their needs," said Susan Irving, Chief Marketing Officer, Kruger Products. "By supporting Bonterra, shoppers will know they're making a contribution to the protection of our planet. Collectively, we can make a difference. We just have to take that first step together."