In a new pilot factory in Jyväskylä, Finland–a city surrounded by forests and known in part for its lumber and paper industries–a startup will soon begin to turn wood pulp into something new: a type of fabric that could eventually compete with cotton.

The new fabric, made by a startup called Spinnova, uses a mechanical process instead of chemicals; the only byproduct is evaporated water, which is reused in production. Unlike cotton, which uses massive amounts of water in areas often prone to droughts, it needs little water, no pesticides, and no farmland.

“We have to find better options for the future,” says Janne Poranen, CEO and cofounder of Spinnova. Global demand for clothing and other textile products is growing, while cotton production isn’t keeping pace. Other fabrics, like polyester, add to microplastic pollution in water and rely on fossil fuels as a raw material.

The new process uses FSC-certified wood pulp that’s ground into a gel-like material called microfibrillated cellulose, which is made of tiny fibers. The material flows through the startup’s patented machinery to create a network of fibers that are spun and dried into a fluffy, firm wool that can be knit or woven into fabric and then made into clothing, shoes, or other textiles.

The startup is focusing on trees in part because of Finland’s abundance of sustainably managed forests, and has estimated that if the country’s annual harvest of wood was turned into fabric instead of paper and furniture, it could fully replace the world’s cotton production. (The forests are already producing more wood than is used by industry.)

The technology could also recycle clothing made out of the new textile, creating a closed loop. While the company is still testing recyclability, it’s likely that clothing could be fully recycled into more high-quality fiber, unlike most recycling, which tends to result in lower-quality materials. Right now, jeans and other cotton clothing that get recycled often end up as insulation, not new clothes. As recycling chops fibers, the materials usually degrade. But because Spinnova’s process relies on nano-sized fibers, it doesn’t hurt to grind up existing fabric, and it could be used to spin fiber out of any kind of cellulose, even cotton, so torn T-shirts and other clothing that often get trashed could find a better use. (The company has already successfully experimented with potato peels and straw.)

Article by Adele Peters, Fast Company
Source: Fast Company