“Supporting responsible forestry” is the new text of the MIX label. The new label will be officially launched in January 2022. From the date of the launch, certificate holders will have a transition period of 2.5 years during which time the old and/or the new label may be used. However, existing stock of already labeled products (with the old Mix language) may be used following the transition period, until the old stock is depleted. The extended transition period aims to ensure that certificate holders are able to introduce the new label as part of their ongoing artwork revisions.
During a comprehensive, multi-stakeholder process which led to the Strategy for MIX products and controlled wood, a change of the MIX label text was agreed as part of a wider package of actions. In December 2019 a working group was established to support the implementation of this action. The working group’s proposal has been approved by FSC’s International Board of Directors.